1528 Masters Lane, Reston, VA 20190 (703) 555-1212
marymason@email.com
SUMMARY OF QUALIFICATIONS
* Management professional with over eight years
experience in business and product development in an
information systems environment.
* Experienced in new venture as well as established
company environments, with increasing responsibilities
in securing new funding.
* Proven success in penetrating new markets and
increasing market share with existing clients.
EMPLOYMENT HISTORY
Director of Business Development and Marketing May
2000 – Present
Athena Software Reston, VA
* Work directly with CEO, COO, and CFO to develop
presentations for venture capitalists to secure funding for
pre-IPO software company, resulting in $1 million in
second-round funding.
* Penetrate new markets through cultivating
relationships with data warehousing vendors servicing federal, state,
and local governments.
* Develop and design marketing and sales materials in
conjunction with the business development, marketing
and sales managers.
* Liaison between the managers and senior officers,
ensuring proper flow of information concerning the market
and needs analysis of potential clients.
* Coordinate with the Product Development team to plan
the R&D budget for fiscal year.
* Established a training program for all sales
managers and sales consultants regarding products and services to
increase market share among federal, state, and local
government agencies.
Product Manager August 1997 – May 2000
Personal Electronics, Inc. Herndon, VA
* Developed executive relationships with national
companies looking to increase their staff by promoting a
telecommuting workforce.
* Planned and implemented product strategies to
complement the regional marketing strategy for personalized
software and hardware for telecommuters.
* Researched, defined, and managed the development
process to penetrate the growing market of off-site
personnel.
* Coordinated with software engineers to define
individual company and employee needs to increase product line
and availability.
* Managed the roll-out of personalized software for a
$5 billion client with 30% of the workforce telecommuting.
* Presented at an OPM annual convention for agency
directors and managers discussing the cost benefit and
increase in employee morale by instituting
telecommuting options.
Account Manager June 1995 – August 1997
CompUSA Herndon, VA
* Managed 14 accounts providing hardware, software,
and training services.
* Exceeded sales quota by 30% five consecutive
quarters.
* Trained floor staff on options available for
corporate customers to increase overall store market share.
EDUCATION
M.B.A., Concentration in Market and Business
Development May 2004
George Mason University, Fairfax, VA
B.S., Marketing May 1995
University of Virginia, Charlottesville, VA
